1994-1995 M.B.A. in Marketing, Kasetsart University, Thailand..
1986-1990 M.A. in Communication (Mass Communication), Chulalongkorn University, Thailand.
1982-1985 B.A. in Advertising (First Class Hons.), Chulalongkorn University, Thailand.
Working Experience :
1995-Present Lecturer of Public Relations Department, Faculty of Communication Arts, Chulalongkorn University, Thailand.
1990-1990 Administrative Officer Level 4 of The Power System Planning Division, Power System Planning Department, Electricity Generating Authority of Thailand (EGAT).
Teaching Experience :
1991-Present Teaching in Advertising Courses, Public Relations Courses.
Research Experience :
1990-1991 The Study of "The Relationships between Product Involvement and Brand Commitment of Students in Bangkok Metropolis"